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Trade Secrets of the Best Business Generators: How the Top Producers Attract Quality Business

Designed For: Every professional who wants to learn and then emulate how the Top Business Producers have been so successful at growing their businesses

Objectives:

• To help professional service providers become better at selling their services by identifying the common characteristics of the best business-developers in their professions
• To describe systematically how the rainmakers in various professions have built their practices
• To show how these top-producers sell for higher fees
• To demonstrate how they separate themselves from the competition
• To explain how these business go-getters create the time to garner new business and still manage a quality organization

Program Highlights:

• Specifically, where new businesses must come from to build a business/association most effectively and profitably
• How the best business-developers THINK differently than the typical professional
• The systematic, planned actions necessary to effectively market and build a business/association
• How to turn your clients/members into your sales force
• How to identify and sell additional goods or services to existing clients/members
• How to create more productive relationships with referral sources

Course Level: Basic

Prerequisites/Advance Preparation: None

Method of Presentation: Lecture and discussion

Recommended Time Frame: 2 - 4 hours (can be adjusted to suit your needs)